Let the good time roll right into 2022.

As we approach the end of the year and start to wind down to take some time with friends and family over the holidays, it is common to reflect on the year and think about plans for the new year ahead. Well, that is undoubtedly true for Michelle and me. And, OH, what a year 2021 has been for us. 

We started a business!

It is hard to believe the difference between where life was during this same time last year versus this one. 2021 brought so much positive change, and I keep pinching myself to make sure it is all real. One of the most significant changes was that Michelle and I launched Method & Motion. It is incredible to feel like we are working towards our purpose, building a business we have always dreamed of, and doing it all with an inspiring business partner. 

We are becoming masters of iteration. 

When we think about what has gone well and what we will improve on in the coming year, our continuous refinement and polishing of how we serve our clients is top of the list! Our commitment to experimentation and iteration is something that we value in our business and believe is part of what makes us different. We believe in being humble, forward-thinking, and reflective in practice. In marketing, especially working with emerging businesses, it is essential to evolve based on learning and change strategic direction when necessary. It’s been our commitment to our own business and our clients.  

We are working with fantastic ride buddies. 

We have also reflected on our partnerships and are very grateful for the clients and partner network we have fostered throughout this year. Honing in on our superpowers has allowed us to find like-minded people and build mutually beneficial working relationships. We believe we can all win together, and it has been an absolute pleasure to have found others that feel the same. We are excited to see these partnerships grow and flourish in 2022 and look forward to meeting other amazing folks along the way.

We are serious about strategic planning...for ourselves, too! 

The sales and operations manager in me led us to a fruitful OKR (Objectives and Key Results) exercise that has helped us hone in on what we aim to achieve in 2022. The project manager in Michelle took our OKRs and created actionable plans and timelines to achieve our goals. As 2022 approaches, we are increasingly excited and focused on how our business will grow.  Stay tuned for more midway prizes and new service offerings for us!

All this to say, I am also very excited to have some slower times over the holidays and enjoy time with friends and family. I love our work and our business, and we believe it is also essential to take time to unwind. Time away allows us to show up better for our company with fresh minds and ideas to propel us forward. As you do your business planning for the year ahead, we wish you, too, take time to enjoy a happy, healthy, and safe holiday season. We hope you enjoy this ride we call entrepreneurship, and we will continue to be your ride operators for all the twists and turns that 2022 has in store for us all! 

Happy Holidays!