3 more emails to send to your audience today.
If you took a look at my last blog, which featured three types of emails to send to your audience, and you thought, I’m just not ready for this, then today we’re going to make things even more simple with a few quick email ideas you can get off to your audience if you haven’t been in touch with them for a while!
WE’VE MISSED YOU.
Maybe you haven’t been in touch with your email list in a while, or perhaps you have never sent them an email. That’s ok - Let’s get some forward motion! If you’re building a relationship with your audience, then be honest and re-engage with them now. Be on brand - whether that means you are lighthearted, quirky, hilarious, self-deprecating, or candid, start a new conversation or relationship when you’re ready to.
WE’VE GOT SOMETHING SPECIAL FOR YOU.
A lead generation tool peaks interest in your product or service, and it can be something you give away for free to your audience as a way to move them through their buying journey. So consider giving something away like a gift with purchase or templates that will use, enjoy, and come back wanting more.
A LIMITED-TIME OFFER.
Pricing or package promotions can prompt your audience into action. Consider running a sale, discount or special offer on a package of services or products for your email audience. Remember to put a deadline on it and watch your financials to ensure you’re being generous and profitable.
We get it. It can feel like a big step to get your email newsletter into a complete email sequence or get your key messaging email ready. Don’t let that stop you from engaging with your audience in a meaningful, effective and authentic way. As always, we want emails to be worthwhile, so if that means you’re sending fewer, more valuable emails to your audience, you’re on the right track!